CLUBS
With competition fierce for members’ attention and custom, it’s never been tougher to keep them motivated. But clubs have three key advantages for motivating members that can’t be matched by digital fitness rivals. So how can you make the most of them?
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Great studio design is essential for elevating the in-club experience and inspiring members to march through your doors. So, what does it take to create an awe-inspiring space that members can’t wait to sweat in? Based on key insights and expert advice, here are seven secrets for designing a killer workout studio to drive your club’s success.
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A new study from the Les Mills Research Lab compares exertion and enjoyment levels between a live class in the gym and two digital formats (live-stream and Video On Demand) of the same workout, bringing hard facts to the hotly-contested ‘live versus digital’ debate.
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