GENERAL

by Jak Phillips
Dynamic training innovations, cultural convergences, and societal shifts are primed to transform the fitness industry, opening up exciting new growth opportunities. Here are 7 key trends shaping fitness in 2025.
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by Emma Hogan
The latest research reveals the secret to healthier body fat, more evidence that cardio is essential, and paradigm-shifting news about dodging dementia. Plus, you can find out whether it's better to spread your workouts across the week or save them for the weekend.
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